{"id":8293,"date":"2020-11-23T18:30:40","date_gmt":"2020-11-23T17:30:40","guid":{"rendered":"https:\/\/wordpress.hak-steyr.at\/insight7\/?p=8293"},"modified":"2021-01-26T15:14:55","modified_gmt":"2021-01-26T14:14:55","slug":"konsumverhalten-waehrend-der-corona-pandemie","status":"publish","type":"post","link":"https:\/\/wordpress.hak-steyr.at\/insight7\/2020\/11\/23\/konsumverhalten-waehrend-der-corona-pandemie\/","title":{"rendered":"KONSUMVERHALTEN & die Corona-Pandemie"},"content":{"rendered":"\n

Corona hat das Konsumverhalten der B\u00fcrgerinnen und B\u00fcrger ver\u00e4ndert. Bereits in den ersten Wochen der Pandemie scherzten wir dar\u00fcber, dass es unm\u00f6glich sei, Toilettenpapier zu kaufen. Es gab nicht nur eine exzessive Nachfrage nach Toilettenpapier (Zuwachs von 583%)  und Desinfektionsmittel (Zuwachs von 2930%), sondern auch die Nachfrage nach Nudeln, Mehl und Alkohol stieg rasant an.<\/p>\n\n\n\n

\"\"
Quelle: http:\/\/cdn.captifymedia.com\/pdfs\/Captify_Impact_Study.pdf<\/a><\/figcaption><\/figure>\n\n\n\n

Gleichzeitig ist die Nachfrage nach Produkten und Dienstleistungen, die das Verlassen des Hauses oder die Zusammenkunft mit anderen Menschen erfordern, zur\u00fcckgegangen. Einige Beispiele daf\u00fcr sind: Hotels, Kinos, Restaurants und Bars, sowie Bekleidungsgesch\u00e4fte. Laut der Impact Insights-Studie \u201eCovid 19, Captify 2020\u201c, ist auch die Tourismusnachfrage um 300% zur\u00fcckgegangen.<\/p>\n\n\n\n

\"\"
Quelle: http:\/\/cdn.captifymedia.com\/pdfs\/Captify_Impact_Study.pdf<\/a><\/figcaption><\/figure>\n\n\n\n

Auf der anderen Seite geben ein Viertel der Menschen an, derzeit mehr online einzukaufen. Was auch zu beobachten ist, ist, dass Menschen viel mehr Zeit mit Streaming-Diensten verbringen. Man konnte deshalb einen 49%-igen Zuwachs bei Streaminganbietern beobachten.<\/p>\n\n\n\n

\"\"
Quelle: http:\/\/cdn.captifymedia.com\/pdfs\/Captify_Impact_Study.pdf<\/a><\/figcaption><\/figure>\n\n\n\n

Forscher weisen darauf hin, dass die \u00c4nderung des Verbraucherverhaltens langfristige Auswirkungen auf die Gewohnheiten der Konsumenten haben kann. F\u00fcr einige ist Online-Shopping eine aufregende neue Aktivit\u00e4t geworden. Wir alle sehen diese Ver\u00e4nderung an uns. Wir kaufen mehr Produkte und Dienstleistungen online, die wir bisher ausschlie\u00dflich im station\u00e4ren Handel erworben haben.<\/p>\n\n\n\n

Bildquelle des Beitragsbilds: Bild von Fritz Straub<\/a> auf Pixabay<\/a><\/p>\n

<\/div>

<\/path><\/svg><\/i> \"Loading\"<\/p>

<\/div>","protected":false},"excerpt":{"rendered":"

Corona hat das Konsumverhalten der B\u00fcrgerinnen und B\u00fcrger ver\u00e4ndert. Bereits in den ersten Wochen der Pandemie scherzten wir dar\u00fcber, dass es unm\u00f6glich sei, Toilettenpapier zu kaufen. Es gab nicht nur eine exzessive Nachfrage nach Toilettenpapier (Zuwachs von 583%)  und Desinfektionsmittel (Zuwachs von 2930%), sondern auch die Nachfrage nach Nudeln, Mehl und Alkohol stieg rasant an. […]<\/p>\n","protected":false},"author":30,"featured_media":8617,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[],"class_list":["post-8293","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-leisure"],"yoast_head":"\nKONSUMVERHALTEN & die Corona-Pandemie - insight7<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wordpress.hak-steyr.at\/insight7\/2020\/11\/23\/konsumverhalten-waehrend-der-corona-pandemie\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"KONSUMVERHALTEN & die Corona-Pandemie - insight7\" \/>\n<meta property=\"og:description\" content=\"Corona hat das Konsumverhalten der B\u00fcrgerinnen und B\u00fcrger ver\u00e4ndert. Bereits in den ersten Wochen der Pandemie scherzten wir dar\u00fcber, dass es unm\u00f6glich sei, Toilettenpapier zu kaufen. Es gab nicht nur eine exzessive Nachfrage nach Toilettenpapier (Zuwachs von 583%)  und Desinfektionsmittel (Zuwachs von 2930%), sondern auch die Nachfrage nach Nudeln, Mehl und Alkohol stieg rasant an. […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/wordpress.hak-steyr.at\/insight7\/2020\/11\/23\/konsumverhalten-waehrend-der-corona-pandemie\/\" \/>\n<meta property=\"og:site_name\" content=\"insight7\" \/>\n<meta property=\"article:published_time\" content=\"2020-11-23T17:30:40+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-01-26T14:14:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/wordpress.hak-steyr.at\/insight7\/wp-content\/uploads\/2020\/11\/icon-1001596_1280.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"950\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Redakteur.in Insight7\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"Redakteur.in Insight7\" \/>\n\t<meta name=\"twitter:label2\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data2\" content=\"1\u00a0Minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/wordpress.hak-steyr.at\/insight7\/2020\/11\/23\/konsumverhalten-waehrend-der-corona-pandemie\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/wordpress.hak-steyr.at\/insight7\/2020\/11\/23\/konsumverhalten-waehrend-der-corona-pandemie\/\"},\"author\":{\"name\":\"Redakteur.in Insight7\",\"@id\":\"https:\/\/wordpress.hak-steyr.at\/insight7\/#\/schema\/person\/0a70a0a982d4f8b4a84fea55af6f09df\"},\"headline\":\"KONSUMVERHALTEN & die Corona-Pandemie\",\"datePublished\":\"2020-11-23T17:30:40+00:00\",\"dateModified\":\"2021-01-26T14:14:55+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/wordpress.hak-steyr.at\/insight7\/2020\/11\/23\/konsumverhalten-waehrend-der-corona-pandemie\/\"},\"wordCount\":241,\"publisher\":{\"@id\":\"https:\/\/wordpress.hak-steyr.at\/insight7\/#organization\"},\"image\":{\"@id\":\"https:\/\/wordpress.hak-steyr.at\/insight7\/2020\/11\/23\/konsumverhalten-waehrend-der-corona-pandemie\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/wordpress.hak-steyr.at\/insight7\/wp-content\/uploads\/2020\/11\/icon-1001596_1280.png\",\"articleSection\":[\"Leisure\"],\"inLanguage\":\"de\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/wordpress.hak-steyr.at\/insight7\/2020\/11\/23\/konsumverhalten-waehrend-der-corona-pandemie\/\",\"url\":\"https:\/\/wordpress.hak-steyr.at\/insight7\/2020\/11\/23\/konsumverhalten-waehrend-der-corona-pandemie\/\",\"name\":\"KONSUMVERHALTEN & die Corona-Pandemie - insight7\",\"isPartOf\":{\"@id\":\"https:\/\/wordpress.hak-steyr.at\/insight7\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/wordpress.hak-steyr.at\/insight7\/2020\/11\/23\/konsumverhalten-waehrend-der-corona-pandemie\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/wordpress.hak-steyr.at\/insight7\/2020\/11\/23\/konsumverhalten-waehrend-der-corona-pandemie\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/wordpress.hak-steyr.at\/insight7\/wp-content\/uploads\/2020\/11\/icon-1001596_1280.png\",\"datePublished\":\"2020-11-23T17:30:40+00:00\",\"dateModified\":\"2021-01-26T14:14:55+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/wordpress.hak-steyr.at\/insight7\/2020\/11\/23\/konsumverhalten-waehrend-der-corona-pandemie\/#breadcrumb\"},\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/wordpress.hak-steyr.at\/insight7\/2020\/11\/23\/konsumverhalten-waehrend-der-corona-pandemie\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\/\/wordpress.hak-steyr.at\/insight7\/2020\/11\/23\/konsumverhalten-waehrend-der-corona-pandemie\/#primaryimage\",\"url\":\"https:\/\/wordpress.hak-steyr.at\/insight7\/wp-content\/uploads\/2020\/11\/icon-1001596_1280.png\",\"contentUrl\":\"https:\/\/wordpress.hak-steyr.at\/insight7\/wp-content\/uploads\/2020\/11\/icon-1001596_1280.png\",\"width\":1280,\"height\":950},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/wordpress.hak-steyr.at\/insight7\/2020\/11\/23\/konsumverhalten-waehrend-der-corona-pandemie\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\/\/wordpress.hak-steyr.at\/insight7\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"KONSUMVERHALTEN & die Corona-Pandemie\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/wordpress.hak-steyr.at\/insight7\/#website\",\"url\":\"https:\/\/wordpress.hak-steyr.at\/insight7\/\",\"name\":\"insight7\",\"description\":\"Onlinesch\u00fclerzeitung der BHAK\/BHAS Steyr\",\"publisher\":{\"@id\":\"https:\/\/wordpress.hak-steyr.at\/insight7\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/wordpress.hak-steyr.at\/insight7\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"de\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/wordpress.hak-steyr.at\/insight7\/#organization\",\"name\":\"Sch\u00fclerzeitung der HAK\/HAS Steyr\",\"url\":\"https:\/\/wordpress.hak-steyr.at\/insight7\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\/\/wordpress.hak-steyr.at\/insight7\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/wordpress.hak-steyr.at\/insight7\/wp-content\/uploads\/2025\/03\/Quadrat_HAKhoodie.jpg\",\"contentUrl\":\"https:\/\/wordpress.hak-steyr.at\/insight7\/wp-content\/uploads\/2025\/03\/Quadrat_HAKhoodie.jpg\",\"width\":1181,\"height\":1181,\"caption\":\"Sch\u00fclerzeitung der HAK\/HAS Steyr\"},\"image\":{\"@id\":\"https:\/\/wordpress.hak-steyr.at\/insight7\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/wordpress.hak-steyr.at\/insight7\/#\/schema\/person\/0a70a0a982d4f8b4a84fea55af6f09df\",\"name\":\"Redakteur.in Insight7\",\"url\":\"https:\/\/wordpress.hak-steyr.at\/insight7\/author\/redakteurin-insight7\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"KONSUMVERHALTEN & die Corona-Pandemie - insight7","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/wordpress.hak-steyr.at\/insight7\/2020\/11\/23\/konsumverhalten-waehrend-der-corona-pandemie\/","og_locale":"de_DE","og_type":"article","og_title":"KONSUMVERHALTEN & die Corona-Pandemie - insight7","og_description":"Corona hat das Konsumverhalten der B\u00fcrgerinnen und B\u00fcrger ver\u00e4ndert. Bereits in den ersten Wochen der Pandemie scherzten wir dar\u00fcber, dass es unm\u00f6glich sei, Toilettenpapier zu kaufen. Es gab nicht nur eine exzessive Nachfrage nach Toilettenpapier (Zuwachs von 583%)  und Desinfektionsmittel (Zuwachs von 2930%), sondern auch die Nachfrage nach Nudeln, Mehl und Alkohol stieg rasant an. […]","og_url":"https:\/\/wordpress.hak-steyr.at\/insight7\/2020\/11\/23\/konsumverhalten-waehrend-der-corona-pandemie\/","og_site_name":"insight7","article_published_time":"2020-11-23T17:30:40+00:00","article_modified_time":"2021-01-26T14:14:55+00:00","og_image":[{"width":1280,"height":950,"url":"https:\/\/wordpress.hak-steyr.at\/insight7\/wp-content\/uploads\/2020\/11\/icon-1001596_1280.png","type":"image\/png"}],"author":"Redakteur.in Insight7","twitter_card":"summary_large_image","twitter_misc":{"Verfasst von":"Redakteur.in Insight7","Gesch\u00e4tzte Lesezeit":"1\u00a0Minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/wordpress.hak-steyr.at\/insight7\/2020\/11\/23\/konsumverhalten-waehrend-der-corona-pandemie\/#article","isPartOf":{"@id":"https:\/\/wordpress.hak-steyr.at\/insight7\/2020\/11\/23\/konsumverhalten-waehrend-der-corona-pandemie\/"},"author":{"name":"Redakteur.in Insight7","@id":"https:\/\/wordpress.hak-steyr.at\/insight7\/#\/schema\/person\/0a70a0a982d4f8b4a84fea55af6f09df"},"headline":"KONSUMVERHALTEN & die Corona-Pandemie","datePublished":"2020-11-23T17:30:40+00:00","dateModified":"2021-01-26T14:14:55+00:00","mainEntityOfPage":{"@id":"https:\/\/wordpress.hak-steyr.at\/insight7\/2020\/11\/23\/konsumverhalten-waehrend-der-corona-pandemie\/"},"wordCount":241,"publisher":{"@id":"https:\/\/wordpress.hak-steyr.at\/insight7\/#organization"},"image":{"@id":"https:\/\/wordpress.hak-steyr.at\/insight7\/2020\/11\/23\/konsumverhalten-waehrend-der-corona-pandemie\/#primaryimage"},"thumbnailUrl":"https:\/\/wordpress.hak-steyr.at\/insight7\/wp-content\/uploads\/2020\/11\/icon-1001596_1280.png","articleSection":["Leisure"],"inLanguage":"de"},{"@type":"WebPage","@id":"https:\/\/wordpress.hak-steyr.at\/insight7\/2020\/11\/23\/konsumverhalten-waehrend-der-corona-pandemie\/","url":"https:\/\/wordpress.hak-steyr.at\/insight7\/2020\/11\/23\/konsumverhalten-waehrend-der-corona-pandemie\/","name":"KONSUMVERHALTEN & die Corona-Pandemie - insight7","isPartOf":{"@id":"https:\/\/wordpress.hak-steyr.at\/insight7\/#website"},"primaryImageOfPage":{"@id":"https:\/\/wordpress.hak-steyr.at\/insight7\/2020\/11\/23\/konsumverhalten-waehrend-der-corona-pandemie\/#primaryimage"},"image":{"@id":"https:\/\/wordpress.hak-steyr.at\/insight7\/2020\/11\/23\/konsumverhalten-waehrend-der-corona-pandemie\/#primaryimage"},"thumbnailUrl":"https:\/\/wordpress.hak-steyr.at\/insight7\/wp-content\/uploads\/2020\/11\/icon-1001596_1280.png","datePublished":"2020-11-23T17:30:40+00:00","dateModified":"2021-01-26T14:14:55+00:00","breadcrumb":{"@id":"https:\/\/wordpress.hak-steyr.at\/insight7\/2020\/11\/23\/konsumverhalten-waehrend-der-corona-pandemie\/#breadcrumb"},"inLanguage":"de","potentialAction":[{"@type":"ReadAction","target":["https:\/\/wordpress.hak-steyr.at\/insight7\/2020\/11\/23\/konsumverhalten-waehrend-der-corona-pandemie\/"]}]},{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/wordpress.hak-steyr.at\/insight7\/2020\/11\/23\/konsumverhalten-waehrend-der-corona-pandemie\/#primaryimage","url":"https:\/\/wordpress.hak-steyr.at\/insight7\/wp-content\/uploads\/2020\/11\/icon-1001596_1280.png","contentUrl":"https:\/\/wordpress.hak-steyr.at\/insight7\/wp-content\/uploads\/2020\/11\/icon-1001596_1280.png","width":1280,"height":950},{"@type":"BreadcrumbList","@id":"https:\/\/wordpress.hak-steyr.at\/insight7\/2020\/11\/23\/konsumverhalten-waehrend-der-corona-pandemie\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/wordpress.hak-steyr.at\/insight7\/"},{"@type":"ListItem","position":2,"name":"KONSUMVERHALTEN & die Corona-Pandemie"}]},{"@type":"WebSite","@id":"https:\/\/wordpress.hak-steyr.at\/insight7\/#website","url":"https:\/\/wordpress.hak-steyr.at\/insight7\/","name":"insight7","description":"Onlinesch\u00fclerzeitung der BHAK\/BHAS Steyr","publisher":{"@id":"https:\/\/wordpress.hak-steyr.at\/insight7\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/wordpress.hak-steyr.at\/insight7\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"de"},{"@type":"Organization","@id":"https:\/\/wordpress.hak-steyr.at\/insight7\/#organization","name":"Sch\u00fclerzeitung der HAK\/HAS Steyr","url":"https:\/\/wordpress.hak-steyr.at\/insight7\/","logo":{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/wordpress.hak-steyr.at\/insight7\/#\/schema\/logo\/image\/","url":"https:\/\/wordpress.hak-steyr.at\/insight7\/wp-content\/uploads\/2025\/03\/Quadrat_HAKhoodie.jpg","contentUrl":"https:\/\/wordpress.hak-steyr.at\/insight7\/wp-content\/uploads\/2025\/03\/Quadrat_HAKhoodie.jpg","width":1181,"height":1181,"caption":"Sch\u00fclerzeitung der HAK\/HAS Steyr"},"image":{"@id":"https:\/\/wordpress.hak-steyr.at\/insight7\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/wordpress.hak-steyr.at\/insight7\/#\/schema\/person\/0a70a0a982d4f8b4a84fea55af6f09df","name":"Redakteur.in Insight7","url":"https:\/\/wordpress.hak-steyr.at\/insight7\/author\/redakteurin-insight7\/"}]}},"_links":{"self":[{"href":"https:\/\/wordpress.hak-steyr.at\/insight7\/wp-json\/wp\/v2\/posts\/8293","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wordpress.hak-steyr.at\/insight7\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wordpress.hak-steyr.at\/insight7\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wordpress.hak-steyr.at\/insight7\/wp-json\/wp\/v2\/users\/30"}],"replies":[{"embeddable":true,"href":"https:\/\/wordpress.hak-steyr.at\/insight7\/wp-json\/wp\/v2\/comments?post=8293"}],"version-history":[{"count":8,"href":"https:\/\/wordpress.hak-steyr.at\/insight7\/wp-json\/wp\/v2\/posts\/8293\/revisions"}],"predecessor-version":[{"id":8618,"href":"https:\/\/wordpress.hak-steyr.at\/insight7\/wp-json\/wp\/v2\/posts\/8293\/revisions\/8618"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wordpress.hak-steyr.at\/insight7\/wp-json\/wp\/v2\/media\/8617"}],"wp:attachment":[{"href":"https:\/\/wordpress.hak-steyr.at\/insight7\/wp-json\/wp\/v2\/media?parent=8293"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wordpress.hak-steyr.at\/insight7\/wp-json\/wp\/v2\/categories?post=8293"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wordpress.hak-steyr.at\/insight7\/wp-json\/wp\/v2\/tags?post=8293"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}